United Chiropractic Center is committed to respecting and protecting your personal data. This Privacy Policy explains how we collect, use, store, disclose, and otherwise handle personal data through our website and related communications.

This Privacy Policy is intended to be read together with any Personal Information Collection Statement presented at the point where personal data is collected.

Scope

This Privacy Policy applies to personal data collected through:

our website;
appointment or enquiry forms;
contact forms;
WhatsApp, email, or phone enquiries initiated through the website;
other digital communications connected to the website.

What We Collect

Depending on how you interact with us, we may collect:

your name;
phone number;
email address;
preferred language;
appointment preferences;
clinic location preference;
general enquiry details;
information you choose to provide about your symptoms, condition, or reason for contacting us;
technical information such as IP address, browser type, device information, and website usage data collected through cookies or analytics tools.

We ask that you provide only information reasonably necessary for your enquiry or appointment request.

Purposes of Collection

We may use your personal data for the following purposes:

to respond to your enquiries;
to arrange, confirm, or manage appointments;
to communicate with you about clinic services you have requested;
to manage clinic operations and customer service;
to improve our website, services, and user experience;
to maintain security, prevent misuse, and protect our legal rights;
to comply with legal or regulatory obligations.

Where you provide health-related or symptom-related information through the website, we use it only for handling your enquiry, assessing appointment needs, and related clinic administration.

Whether Provision Is Voluntary or Mandatory

Providing personal data through the website is generally voluntary. However, if you do not provide certain information requested as mandatory in a form, we may be unable to respond to your enquiry, process your request, or arrange an appointment. Guidance from Hong Kong’s Privacy Commissioner emphasizes telling individuals the purpose of use, whether supply is obligatory or voluntary, and the consequences of not supplying required data.

Direct Marketing

We will not use your personal data for direct marketing unless we have provided the required notice and obtained your consent or indication of no objection as required under Hong Kong law. If we do use your personal data for direct marketing, you may opt out at any time without charge. Hong Kong’s Privacy Commissioner states that organisations must notify individuals and obtain consent or an indication of no objection before using personal data in direct marketing, and must provide an opt-out channel.

Classes of Persons to Whom Data May Be Transferred

We may disclose or transfer personal data to:

our clinic staff and authorised personnel;
service providers who support website hosting, IT systems, communications, analytics, booking, customer support, or administration;
professional advisers, insurers, auditors, or legal representatives where reasonably necessary;
regulators, authorities, or other parties where required by law or to protect our rights.

We require service providers handling personal data on our behalf to maintain appropriate confidentiality and security.

Retention

We keep personal data only for as long as necessary to fulfil the purposes for which it was collected, or as otherwise required or permitted by law. Hong Kong’s data protection principles require data to be kept no longer than necessary for the purpose for which it is used.

Security

We take reasonable steps to protect personal data against unauthorised or accidental access, processing, erasure, loss, or use. These measures may include access controls, secure systems, restricted staff access, and service-provider safeguards. Hong Kong’s data protection principles require personal data to be processed securely.

Please note that no internet transmission or electronic storage method is completely secure.

Cookies and Analytics

Our website may use cookies, analytics tools, and similar technologies to understand website traffic, improve functionality, remember preferences, and support performance.

You can usually manage cookies through your browser settings. Disabling certain cookies may affect website functionality.

Third-Party Services

Our website may link to or integrate with third-party services such as maps, booking platforms, messaging applications, social media, or analytics providers. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies.

Your Rights

Subject to applicable law, you may have the right to:

request access to personal data we hold about you;
request correction of inaccurate personal data;
withdraw consent for direct marketing;
make enquiries about our personal data handling practices.

Hong Kong’s Privacy Commissioner explains that individuals have rights to request access to their personal data and to seek correction if it is inaccurate.

To exercise these rights, please contact us using the details below.

Children

This website is not directed to children. If you believe a child has provided personal data through the website without appropriate authority, please contact us so we can review and address the matter.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The revised version will be posted on this website with an updated effective date.

Contact and Data Access / Correction Requests

For privacy enquiries, requests to access or correct your personal data, or requests to opt out of direct marketing, please contact:

If you have questions about these Terms of Use, please contact:

United Chiropractic Center
Winning House (Central), 10-16 Cochrane Street, 3rd Floor, Unit 304
unitedchirohk@gmail.com